Get the full potential out of your Bing campaigns.
Connect your Microsoft Advertising account to Adwise and query your campaigns, keywords and search terms in plain language, with no export and no pivot table.
Microsoft AdsAll your Microsoft Ads data, queryable on demand.
Adwise generates your Microsoft Advertising reports on demand, across up to 36 months of history. Ask any question, get a precise answer based on your real data.
What you need before connecting Microsoft Ads.
A Microsoft Advertising account, and a Microsoft sign-in that has access to it.
Adwise connects to Microsoft Advertising ad accounts (formerly Bing Ads). A personal or work Microsoft account works for signing in, as long as it has access to the ad account.
The "Viewer" role is enough for analysis. It is granted from user management, in the Microsoft Advertising settings.
CPA and ROAS analysis rely on the conversion goals tracked by the UET tag, and the value reported with them. Without them, only delivery metrics are usable.
Microsoft offers no read-only permission: the consent screen mentions managing your campaigns. Adwise, however, exposes no write action and sticks to reading.
Running an agency? Client accounts linked to your manager account come through too: a single connection covers your whole portfolio.
Connected in 5 minutes, insights right away.
No technical setup, no export. A single secure OAuth connection, and Adwise analyses your data automatically.
Microsoft OAuth connection
Sign in with your Microsoft account to authorise access to Microsoft Advertising. Adwise never changes your campaigns, it only collects the data.
Fetching your accounts
Adwise detects every ad account you can reach, your clients' included, and fetches their campaigns, statuses and budgets.
Performance analysis
Adwise generates Microsoft reports on demand, from the account down to the search term, on completed days for reliable figures.
Answers to your questions
Ask your questions in plain language. Adwise queries your data and produces precise answers with your real metrics.
Insights & recommendations
Adwise spots anomalies, opportunities and optimisation levers, and suggests concrete actions ranked by impact.
Ask any question about your campaigns.
Adwise understands your account context and answers with your real Microsoft Ads data, usually in under a minute.
Connect all your channels
Adwise centralises your marketing platforms into a single conversation.
Your data, under your control.
Adwise connects to your accounts through official protocols and only accesses what it needs to answer.
- GDPR & hosting in Europe
- Official OAuth connection, never your passwords
- Read-only access by default
- Revocable in one click, at any time
- Encryption in transit and at rest
Stop losing 6 hours every week.
Connect your platforms and client accounts in 2 minutes. Ask your first question. Get the answer in seconds.